Today (February 17), we learned from official channels that BYD Group announced a refresh and upgrade of its brand and released a new logo. In addition, its BYD Automobile also upgraded its logo.
According to BYD's official statement, adhering to the brand mission of "using technological innovation to satisfy people's yearning for a better life", BYD Group has refreshed its logo this time, while retaining the passionate red color and the ring-enclosed color. Basically, by adjusting the circular frame lines and font details, the original The sharp corners of the font are changed to rounded corners with more mathematical beauty; at the same time, the whole is more rounded and generous, showing a sense of intimacy and openness, achieving the perfect combination of technical aesthetics and humanistic feelings, and further highlighting BYD's "people-oriented" concept and user-friendliness. The determination of technology to solve social problems and create a better life for mankind.
Editor: Wang Yifei